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Filed under: business card

JWT's Blippar Business Card

via youtube

There's been that ongoing debate on whether business cards are dead recently, and personally, I'm one that is still for business cards when it comes to introducing oneself to others formally; it's a quick and easy way to pass on details to one another rather than whipping out phones and do bumps or what not.

JWT's business card is one that combines both the technology and the traditional use of a business card - Augmented reality, as a concept, has not been as far reaching as one has hoped in recent years, but JWT has utilised this and created an interactive business card to maximise the potential both the use of business cards, and augmented reality to showcase their portfolio literally anywhere.

(provided the view has the technology to view it, that is)